How sustainable are your recruitment activities?
We strive to prioritise students in everything that we do. By joining this year’s B2B agent events focused on more sustainable student-centric recruitment, we guarantee that students are able to thrive in the institutions they study in, while also ensuring higher retention and conversion rates for our partner institutions.
In the past few months, GSP has been engaged in bringing together university experts and industry professionals from partner institutions to share their experiences, challenges, and best practices towards building a more sustainable student-centric recruitment strategy.
Latin America and Turkey
From February to March, a series of networking events were held in Brazil, Peru, Colombia, and Turkey, focusing on the future of student recruitment in the Latin America. The events were attended by over 200 recruitment partners from the region with critical discussions around market reviews for 2022, market briefings, trends and tactics for 2023. The primary emphasis was on prioritising students’ needs to enhance recruitment efforts centred around the theme of “student-centric recruitment strategy.”
The events provided a platform for recruiters to learn best practices in the international education industry through insights from the distinguished lineup of industry experts and professionals, including representatives from the Government of Canada, the Government of New Zealand, Austrade, Education USA/Fullbright, the Irish Embassy, Study Melbourne, and the Australian consulate. Several GSP partner institutions, such as Conestoga College, TAFE Queensland, University Canada West, and Laurus Education, among others, were also in attendance.
The final leg of the series of events took place in Mexico on 22 March.
Our Nepal team, in partnership with several GSP partner institutions, including UP Education, Navitas, KOI, EAG, Oxford International, University of Tasmania, ICMS, UTS College, the University of Canberra, and British Council, hosted a successful Partners Meet & Networking Event at the Hotel Himalaya in Kathmandu, Nepal on 27 February.
The event was aimed to promote networking and collaboration between partners and was attended by a large number of participants. H.E. Felicity Volk, the Australian Ambassador to Nepal, was the special guest at the event, while Alison Anderson, the Regional Manager for the University of Western Sydney, was also in attendance.
On 3 March, representatives from GSP’s partner institutions and recruitment partners gathered in Ho Chi Minh City, Vietnam for the highly anticipated GSP Recruitment Festival 2023. Important topics such as recruitment strategies, market trends, and the GSP’s student-centric approach were discussed. In attendance at the successful event was Elaine Starkey, GSP’s CEO and Founder.
The Agent Networking Event was held in Bangladesh on 4 March with a focus on key topics such as the future of the Edtech platform, international student facilities and services in Australia and the GTE process. The event was sponsored by UTS College, Murdoch, and UP Education.
Notable guests included representatives from various universities such as Ritu Sharma from UP Education, Shreya Das from Murdoch University, Kritisha Karki from The Hotel School, Saimon Rahman from Herzing University (USA), Zakir Hossain from NAPS, and Mr. Anower from ETS-TOEFL.
In Lahore, Pakistan, the Agent Networking Event was recently held on 20 March. The gathering brought together various recruitment partners who came to show their support and discuss important topics about the international education sector. GSP’s Chief Growth Officer, Ali Butt, was also present during the event.
Overall, the events were successful, with attendees gaining valuable insights into the latest trends and strategies in the evolving international education industry. The “student-centric” recruitment approach proved to be a particularly popular topic, as recruitment partners seek to ensure that they are meeting the evolving needs of students to send them to the best colleges and universities through GSP’s platform.
Looking ahead, preparations are already underway for the second GSP Partners’ Assembly which will take place on 9 May at the Sheraton Hotel in Melbourne, Australia. Get ready to discuss international education smarts with like-minded industry professionals and GSP’s extensive network of partner institutions in Australia on a deeper level. Speak to your Business Development Managers for more details!